Planning duty free buys for your holiday? How to get 10% off*

Always grabbing a few bits from duty free when you go on holiday? You’re missing out if you don’t use Reserve & Collect. You can get 10% off* when you order online before you fly. You don’t even need to pay until you get to the airport! Shop at your leisure and head off on your trip with bags full of bargains.

Reserve now

Why bother?

Reserve now

You get 10% off

If you’re buying duty free anyway, it’s a no brainer. Who doesn’t like a discount? Even if you don’t normally buy anything, it’s worth having a browse. You can find some bargains in duty free anyway, but it can be that little bit more tempting when you’re getting 10% off…

You can find better deals

You might not realise it, but when you wait to shop in-store, you’re actually missing out. Some brands and products are only available when you shop online. All we’ll say is that you don’t know what you’re missing out on if you don’t have a gander!

You pay nothing 'til you fly

The best part? You don’t even have to pay until you get to the airport on the day you fly. Thought of something else you fancy? Simply add it to your order. Changed your mind completely and don’t want it (unlikely)? Just don’t pick it up. It’s as easy as that.

How to save with Reserve & Collect

An infographic explaining how the World Duty Free Reserve and Collect service worksAn infographic explaining how the World Duty Free Reserve and Collect service works

Head to the World Duty Free website and pop in the airport you’re flying from and when. Just remember that you’ll need to make your order between 24 hours and 30 days before you fly.

You can then browse until your heart’s content. You’ll have loads of discounted products to choose from - and even some brands that you can’t get in store. Add anything you fancy to your Reserve & Collect basket.

Then, all that’s left is to double check your travel details and confirm your reservation. The best part? Your 10% discount is automatically applied so you don’t need a code.

Finally, on the day you fly, you can stroll to your chosen World Duty Free store at the airport. At the Reserve & Collect collection point, you’ll pay for your order and head off on holiday with your bag (or bags!) full of goodies.

Not booked your holiday yet? Maybe do that first...

Atlantis City Hotel

Rhodes Town, Rhodes, Greece
  • 25 Jun 2026
  • 7 nights
  • Bed & breakfast
  • From Manchester

Prices from

£490 pp

Villa Del Mar

Benidorm, Costa Blanca, Spain
  • 16 Jan 2027
  • 7 nights
  • Bed & breakfast
  • From Manchester

Prices from

£469 pp

Sol Pelícanos Ocas

Benidorm, Costa Blanca, Spain
  • 11 Feb 2027
  • 7 nights
  • Bed & breakfast
  • From Manchester

Prices from

£369 pp

Magic Aqua Rock Gardens

Benidorm, Costa Blanca, Spain
  • 3 Oct 2026
  • 7 nights
  • Bed & breakfast
  • From Manchester

Prices from

£500 pp

Eftalia Splash Resort

Alanya, Antalya Area, Turkey
  • 16 Apr 2027
  • 7 nights
  • All-inclusive
  • From Gatwick

Prices from

£378 pp

THB Lanzarote Beach

Costa Teguise, Lanzarote, Spain
  • 6 Jul 2026
  • 7 nights
  • Room only
  • From Manchester

Prices from

£433 pp

Deloix Aqua Center

Benidorm, Costa Blanca, Spain
  • 8 Oct 2026
  • 7 nights
  • Room only
  • From Manchester

Prices from

£499 pp

Olympic Palace Resort Hotel & Convention Center

Ixia, Rhodes, Greece
  • 4 May 2027
  • 7 nights
  • Half board
  • From Gatwick

Prices from

£458 pp

Prices and availability may change, confirm with the provider before booking. Prices do not include local tourist taxes.

All you need to know about reserving duty free online

FAQs

How long do I have to make an order?​

If you’re itching to get your items reserved, you can place an order from 30 days before your flight. You can also leave it pretty late if you want - but not completely last-minute. You’ll need to get your order placed at least 24 hours before.

Where do I pick up the stuff I ordered?

From the World Duty Free store you selected when you reserved your order and added your flight details. This will be the store in your departure terminal. Go to the Reserve and Collect collection desk in the store, and your bargains will be awaiting you!

When do I pay?​

At the airport! You don’t pay a penny when you make your reservation online. Just bring your boarding pass and ID (which you’ll hopefully have anyway!). These will have to match the name on the order.

How do I get my 10% off?

You automatically get 10% off when you complete your order online. There’s no faffing about with codes.

What if I don’t pick up my order?​

There’s no sweat if you don’t pick up your order. Remember, you won’t have paid for it, so it’ll just be automatically cancelled when it isn’t collected on the day you fly.

What if I need some help with my order?

Get in touch with the World Duty Free Customer Service team at customerservices.uk@dufry.com. They can give you a hand with anything related to your Reserve & Collect order or their products.

*Terms & Conditions

1. 10% off all Reserve & Collect orders made via worlddutyfree.com at the following participating locations: Aberdeen Airport, Belfast City Airport, Birmingham Airport, Bournemouth Airport, Bristol Airport, Cardiff Airport, Dover Port, East Midlands Airport, Edinburgh Airport, Exeter Airport, Glasgow Airport, Glasgow Prestwick Airport, Hull Port, Humberside Airport, Jersey Airport, Liverpool Airport, London Gatwick Airport, London Heathrow Airport, London Southend Airport, London Stansted Airport, Manchester Airport, Newcastle Airport, Norwich Airport, Southampton Airport, St Pancras International Train Station, and Teesside Airport.

2. Offer valid only on full priced products. The offer shall not apply to any products already discounted or on promotion.

3. This offer cannot be used in conjunction with the Club Avolta member discount.

4. Offer valid on all Reserve & Collect orders placed from 1 June 2021, and collected within 30 days of your order date.

5. Only available to departing passengers with ID and a valid boarding card in airport locations. The name on the Reserve & Collect order must match the name on the boarding card. This does not apply to Dover Port, Hull Port and Cairnryan Port as boarding cards are not issued, but you will be required to provide your ID when collecting your order from any location.

6. This offer only applies to Reserve & Collect orders placed and collected at participating locations. If the offer applies to your departure location, it will be shown when you select your collection store on the Reserve & Collect website.

7. When you collect your order, if any of the products in your order are on promotion (for example, buy one get one free), and the promotion is better than this offer, then the best available discount will be applied when you purchase your products.

8. This offer cannot be used with any other money off voucher or discount voucher.

9. This offer does not apply to tobacco products, any of the The Macallan products ordered online or products purchased in The Macallan boutique, Tissot products, and the Bushmills 33 Year Old Port Cask LE 53.3% 70cl.

10. No cash alternative.

11. The usual terms and conditions apply to all Reserve & Collect orders.

12. Promoter: WDFG UK Ltd, 5 New Square, Feltham TW14 8HA.

About icelolly.com